How to sell in Japan? – Our best 3 tips!

How to sell in Japan? A question many asks and many are happy to answer. As always there are no shortcuts, the Japanese market works as most markets, it’s a healthy mix between European, American and Asian business cultures and as always you will need to find the good people to work with in order to succeed!

Here are our 3 tips for a successful business in Japan:

  1. Focus on relations
  2. Start small and scale up as your business prospers
  3. Keep a good portion of patience handy (you will need it!)


Swedenstyle presents Swedish design and Swedish products to Japan

Swedenstyle will present and showcase new Swedish design for the demanding Japanese market.

Japan is a very important and large market for Sweden. There is great potential for new well designed Swedish products that could benefit the Japanese market.

Japanese people are interested in new trends, products and well known goods and brands. The clean, simple Swedish design is loved in Japan and Sweden also have a good business reputation in Japan, which makes it easier to have good relations with Japanese companies and customers.

Our concept is to work closely with a small number of selected Swedish companies and together attempt to sell, build and create a long term relationship with our partners in Japan.

Are you interested in selling to Japan and have a quality product that you think could fit the rather demanding Japanese market, please contact us at or fill out the form below.

First Name
Last Name
The form has been submitted successfully!
There has been some error while submitting the form. Please verify all form fields again.
Scroll to Top